I know it’s quite an insignificant bit of enshittification but I still feel a bit miffed that every logo these days looks the same.
I know it’s quite an insignificant bit of enshittification but I still feel a bit miffed that every logo these days looks the same.
I hope you’re right but I’m not sure it’s really as set in stone as you make it sound.
Its a pretty well documented phenomena
Generation A does something a certain way
Generation B rejects their parents’ taste, does the thing a different way
Generation C goes “there was some good stuff back in A’s day, maybe we shouldn’t write them off completely” and boom we’re wearing bell bottoms in the 90s
Why do we still have mom jeans then, no one looks good in them
We don’t still have mom jeans. We have mom jeans again, supporting kobold’s point.
They never went away though
They are called mom jeans because - because - until recently, and since the early nineties, only moms wore them. Not sure about you but where I come from, “mom” is not synonymous with fashionable.
Nothing goes away. Things go in and out of fashion and the zeitgeist - that’s really what is being discussed here.
I’m not sure it’s really applicable here. What I’m seeing in this picture is not an evolution from “Style A” to “Style B”, it’s more like an evolution from lots of diverse logos to a completely uniform design across the industry. It’s not an evolution from one style to another, but more like a consolidation from unique logos to sameness.
I have a hard time seeing them diversifying again. Maybe someone will change but then the others might just follow suite.
Until eventually enough execs get tired of it and demand busier logos because itll catch attention